{ Welcome to my online portfolio }

{ A Freelance Drupal Developer based in Islamabad, Pakistan. }

{ Highly experienced in designing & developing custom Drupal websites. }

Website Search Engine Optimization

Search Engine Optimization (SEO) is the practice of improving and promoting a website in order to increase the number of visitors it receives through search engines such as Google, Bing and Yahoo. When a visitor searches for a website on Google, they type keywords that best describe the website they are looking for. The websites that Google lists have been fully optimized to show up for those specific keywords. For example, if someone searches for a ‘florist in Pakistan’ Google will list all websites in Pakistan relating to florists. But how does Google know that a website relates to a ‘florist in Pakistan and in what order to rank them?

Content

Creating keyword-rich content and producing fresh content regularly is a key factor in SEO. Optimizing images for best quality while reducing file size also plays a role. Behind the scenes, your website will contain meta tags, meta keywords, meta descriptions, ALT tags, title tags, optimized naming conventions and site-maps. Google utilizes all of this information to best target traffic to your website by people looking for what you offer.

Performance

Ensuring your website loads quickly and works efficiently is another key factor in SEO optimization.

User Experience

User experience describes how visitors interact with your website and what impression they are left with. Ease of navigation, legible text, rich content and a brand identity they can trust all contribute towards a positive user experience. As previously mentioned, more than a quarter of all Google searches are now taking place from mobile devices. Google not only recommends responsive layouts but also favours websites with responsive layouts. This is especially true when a user searches for local services using a mobile device.

Google Places

A Google Places listing will allow your website to appear alongside its competitors on the Google Maps view when a visitor searches for your services. In order to set-up a Google Places listing Google must post a PIN number to your company’s address. This verification adds a level of trust to your website for the visitors and for the Google search engines.

Other Services

Social Media Integration

Social media integration enables your website to post updates to Facebook, displays a Twitter/facebook feeds, and links to your social media accounts.

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Security & Updates

If your website is built with Drupal it’s crucial to keep the Drupal version and modules up-to-date to eliminate vulnerabilities.

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Website Design

My approach to website design is to create a website that strengthens your company’s brand while ensuring ease of use and simplicity for your audience.

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eCommerce Solution

An eCommerce solution is a feature-filled, customisable online storefront and shopping cart that will be directly integrated into your website.

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Responsive Website Design

Having a responsive layout means that your website fluidly resizes for optimal viewing regardless of the screen size or device (e.g. iPhone, iPad).

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Custom Drupal Theme

Drupal CMS is a user-friendly administrative area allowing you to easily edit your website’s content.

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Website Development

The web development process involves taking the graphical elements defined in the design process and coding them into a custom Drupal theme.

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